Clients

Coigach Consulting was formed in April 2014 and is pleased to be working with the following clients.

East Ayrshire – Cycling Tourism Mapping
Engaged by East Ayrshire Council as lead consultant with STR and Tourism and Leisure Solutions undertaking a review of the cycling tourism product and development potential across East Ayrshire. Work covers infrastructure opportunities, segmentation of user groups, events, business engagement and innovation around e-bikes.

Tay Cities – Tay Adventure
Commissioned by the City Deal Growth Team to contribute to scoping the outline case for marine and land based tourism growth in and around the Tay. Acting as lead consultant with The Glamis Consultancy working with Perth and Kinross Council and key stakeholders the project brings together experience from; working in the area, marine tourism, attractions and destination development. Tay Cities Deal

South West Scotland Tourist Route – Tourist Route Review
Engaged by Dumfries and Galloway, East Ayrshire, South Ayrshire and North Ayrshire Councils with STR (formerly LJ Research) to assess the potential of a route based tourism product. The work involves industry engagement, market place assessment and learning from best example products.

Dumfries and Galloway Council – Online Booking
Engaged by D&G Council to develop and deliver a programme of business facing workshops to grow competencies and levels of take up of online booking and digital management within tourism and hospitality business.

NairnConnects Nairn Business Improvement District – Project Manager
Engaged by Nairn Improvement Community Enterprise (NICE) as BID Project Manager charged with delivering a successful ballot in 2018. The BID will develop a business plan supporting economic growth based upon consultation with local businesses, community groups, local stakeholder groups and event organisers. The BID is supported by NICE (a company limited by guarantee to facilitate the regeneration of Nairn Town Centre and its surrounding areas) Highland Council and Highlands and Islands Enterprise. NairnConnects

Scottish Tourism Alliance/Scottish Marine Tourism Development Group – Marine Tourism Project Manager
Facilitate and project manage the strategic delivery of the Scottish Marine Tourism Strategy, by industry and public sector partners. Seeking to grow sailing tourism to £145m and overall marine tourism to £360m by 2020. Awakening the Giant Strategy

Galloway Glens Partnership – Destination Branding Development
Reporting to Partnership Board as to the potential of destination branding opportunities for the area.

Crieff Business Improvement District – Destination Website
Project managing development of new VisitCrieff.scot website. The site will be the sixth destination website developed by Alan.

Dumfries and Galloway Council – Pricing Strategy Workshops
Leading a series of workshops and 1:1 coaching sessions with accommodation, attractions and activity provider businesses. Growth Accelerator project seeking to enhance yield management capacities, growth and profits.

St Andrews BID – Event Development
Advisory services around event development and funding opportunities.

Crieff Business Improvement District – Interim  Manager
Providing leadership and support to BID Board and establishing key projects.

Visit West Lothian – Destination Company; review of remit and structures
Working with the VWL Board, local businesses and interest groups carried out a full review of organisational and membership structures, financial modelling, core membership services and approach to destination branding. Reported recommendation options to Board. Visit West Lothian

Buccleuch Estates – Business and Operational Plan Review
Business and operations review around Dalkeith Country Park development. Review of attractions market, retail, catering projections along with recommendations around customer loyalty schemes.

Perth and Kinross Council – Aberfeldy Business Scoping Study
Consultancy services to undertake a scoping study on the demand for the provision of business space for micro-businesses and freelance professional practitioners in Highland Perthshire. The work will support a second round application to the Regeneration Capital Fund.

Dumfries and Galloway Council – Tourism Strategy 2016-2020
Appointed as lead consultant to review the current Regional Tourism Strategy 2011-2016. Working with local stakeholders a ‘bottom up’ approach will be built around opportunities for growth for local businesses. Workshop consultation supported by validating research and adoption of the Destination Developer review will provide a business focussed strategy.

Inverclyde Council – Tourism Strategy Action Plan 2016-2020
Appointed as lead consultant to carry out a review of the present Tourism Strategy Action Plan 2009-2016 and provide a full refresh for 2016-2020.  The work will seek to identify opportunities for growth through local collaboration and alignment with local, regional and national economic drivers and with the national Tourism Strategy 2020.

Crieff Business Improvement District – Establishing a BID Company
After delivering a successful pre-ballot campaign resulting in a 70% supporting vote for the BID Alan has been retained by Crieff Community Council to establish the Crieff Succeeds BID Company. The company will be formed and board appointed from the local business community charged with delivering the BID Business Plan.

Joint Venture Feasibility Study
Working on a confidential basis with two of Scotland’s leading tourism brands Alan undertook a review of; previous studies, business assumptions, projections and assessed opportunities. Alan outlined the opportunities and challenges taking a business modelling EBITDA report to the principals for onward negotiation and discussion.

Cumbria Tourism DMO Review
Working with international destination specialists Yellow Railroad Alan is a member of the team assisting with the Cumbria Tourism DMO review. The review is assessing options and structures that can best serve tourism growth against a backdrop of changing funding models. Alan is advising on the potential of BID status and wider strategic options.

Famous Grouse Experience – Retail and Customer Experience Review
Drawing on experience in retail and visitor attractions Alan worked with the management team to undertake a comprehensive review of retail performance. Detailed recommendations followed to increase key performance indicators around visitor spend and ROI. “Alan Rankin provided experience and professionalism to a retail project which has significantly improved performance from our team and products” Stuart Cassells, General Manager at The Famous Grouse Experience, Glenturret Distillery.

Highland Hotel – Business Plan
Supporting the owners of a large privately owned hotel to develop an expansion and diversification business plan. The work involves assessment of current markets, future trends and product development opportunities along with funding and support available to such a development.

Dumfries and Galloway Council Tourism Commission
In a joint bid Coigach Consulting and LJ Research secured the contract to deliver a range of analytical and strategic services to Dumfries and Galloway Council. The work will involve gathering data and trends around occupancy levels, trading information and business confidence. The consortium will report on these matters to the client and advise on the creation of an inward investment plan and review the area tourism strategy.

Scottish Tourism Alliance
Contributor and co-author of the tourism and hospitality industry submission by the Scottish Tourism Alliance to the Lord Smith of Kelvin Commission. The submission outlined key recommendations for further devolution of powers to the Scottish Parliament that would promote the sustainable growth of the industry and achieve the Tourism Strategy TS2020.

Crieff Business Improvement District
Crieff Community Council. CCC engaged Alan Rankin and Coigach Consulting to act as BID Project Leader charged with delivering a successful ballot in June 2015. Working with businesses in and around Crieff Alan brought his passion, leadership and experience to produce an overwhelming 70% support vote from the local business community for the BID . There are now over 30 BIDs up and running in Scotland and are seen as effective vehicles to bring local businesses together so as to pull resources and determine the local agenda and priorities for the area.